License Your Information Products.

License Your Information Products.

Last updated: 7/2008

Do you ever feel like your name is lost in a "sea" of other coaches? Are you ready to finally make some serious money in coaching and take your business to the next level?
Discover How to Move Beyond the "Pack," Gain Undisputable Credibility, Speaking Invitations, Interviews, Book Contracts, Passive Income and Become the #1 Authority in Your Field for Years to Come

(...But you must move fast, because once another coach in your niche starts using this strategy, you may need to go elsewhere!)

Dear Coach,
My name is Milana Leshinsky, and this summer I have stumbled on something so important, I couldn't keep it to myself!
Let me cut straight to the chase.
Today there are more than 30,000 coaches in the world, and it's been estimated that by 2010 this number will double.
I am not talking about competition -- my belief is that there is no competition when it comes to coaching. However, it's incredibly easy to get lost - even if you're a terrific coach! - in a large community of people who offer the same service (at least on the surface) as you do.
So how do you put yourself apart from the rest?
How do you make yourself your client's #1 choice?
How Do You Make High-Paying Clients, Who Only Want to Work With the Best, Choose You? No Pricing Objections, No Negotations of Any Kind - they want YOU!
Both, you and I know the answer...undisputable credibility.

How do you get it?

There are many ways to get to the top of the "pack."

There's good old knuckle-busting hard work, such as sitting at your computer 12-14 hours per day, hunting down every promotion opportunity you can find, which leaves little time for coaching and doing the things you really love...

You can hire a publicist for $5-10,000 per month, who will promote you and your work...

You can keep buying products and programs on marketing and promotion...

Or, you can do something a lot more effective, that will give you instant credibility, brand recognition and income stream for you and your family for years to come.

How One Coach and Author Licensed Her Way to International Six-Figure Success, and How You Can Do the Same!

I met Suzanne Falter-Barns personally, twice.

The first time, I was too stupid and naive to sit down and ask her questions.

The second time, I really spent some time with Suzanne and realized how brilliant she was in practically taking the self-help industry "by storm!"

Not only did she create a wonderful workshop called How Much Joy Can You Stand?, but she's gotten 255 other people around the world sharing her work with over 25,000 people she would've never been able to reach otherwise!

AND, she's pulled in a cool $107,000 in the last two years doing this!

Suzanne built her training program over two years of endless tweaking. It began as a live event. Then it became an e-course with teleclasses.

There were problems to solve, legalities to sort out... And there was no one to show her how to do it. So, she figured it out for herself.

Suzanne put together her workshop, and after successfully leading it herself, she decided to turn it into the Joy Facilitator's Training and license other people in leading it.

The result?

Hundreds of people around the world are helping her build her brand, reaching thousands of people, and bringing over $50,000 a year in licensing payments alone!

But that's not all...

By adding a licensing program to your business, you can achieve what you didn't think possible!

Your book and other products can get sold in the back of their workshops;
If you've got a CD program to sell, it can get sampled and played in the workshop, then sold in the back;
If you've got a website to visit or an ezine list to build, you can build your mailing list at the speed of light by collecting names at the workshop;
If you niche your offer properly and the market is hot for it, passive revenue is going to POUR your way for years to come! (In fact, I had an opportunity to license my work back in 2001, under my maiden name "Milana Nastetskaya" - and it's still out there, 1,000 of search results on Google, even though I haven't used my maiden name since 2002. I only licensed my material once, but my brand and my legacy is still out there!)
Best of all ...
As the creator of your 'YOUR BRAND GOES HERE' workshop, you'll get immediate credibility and authority in the marketplace
You'll also become known as 'the original' and 'the best' at what you do -- since you're the one who started this workshop in the first place!
You get to build relationship with hundreds or even thousands people you'd never meet. And that's how businesses go BIG!

What Are All These "Big League" Coaches Known For?

Depending on what circles you spend your time in, you probably know these people or at least heard their names before...

C. J. Hayden - Get Clients Now
Marcia Wieder - Dream Coach University
Mitch Meyerson - Guerilla Marketing Coach
Laura Berman Fortgang - Life Blueprint? Institute
Suzanne Falter-Barns - Joy Facilitator's Training

What do they all have in common?

Kick-butt licensing programs, that's what! Which is probably how you know about them in the first place.

Creating your own licensing program is like taking a shortcut to the big leagues.

Sure, you can work hard, "huff and puff" trying to build your practice.

But the minute you start licensing your material to others, you OWN your niche, you are in the "big leagues"...case closed!

So, now that you understand what a licensing program can do for your business, how do you create one yourself?

How do you get started?

Step-by-Step Proven, Road-Tested Program That Shows You Exactly How to Start Licensing Your Own Workshops and Training Materials

After my conversation with Suzanne this summer, seeing the brilliance of licensing programs, I started wondering...

Why don't more people do this?

Why don't more coaches, authors and trainers license their work?

So we decided to ask our subscribers by sending out a survey.

The response was overwhelming, the questions started pouring in, and I knew exactly why there were so few licensing programs out there...people just don't know where to start!

So I turned to Suzanne for helping me put together a simple-to-follow system based on her extensive experience...which is now available here!

Licensing Revenue Secrets audio program covers the six critical areas (you can also click the green "play" button to listen to a sample of the program below):

Introduction to Licensing
Creating your program
Packaging your licensing program
Training your licensees
Marketing your licensing program
Legal issues

You will learn in clear, simple, step-by-step instructions:

What a licensing program is and what it can do to build your business
How to tell if your program can be licensed successfully
When it's the right time to license your work ... and when it's the wrong time
How to license if you don't have a workshop or program set up already
How to find your own niche in the licensing marketplace
How to title your training program so it attracts the perfect trainees -- and plenty of them
How to decide which form to put your training program into (Should it be a home study course, multiple or single live weekend trainings or intensives, teleclass series, on-site trainings in corporations and businesses ... the list goes on and on!)
Everything to include to make your training program complete
Our personal rollodex filled with our very favorite, road-tested resources like printers, designers, CD and DVD duping houses and the perfect fulfillment and shipping vendor
Which kind of license to issue ¨C and which types there are to choose from
Pricing and payment models that work ... and those that don't
ABC's of packaging, processing orders, fulfillment and shipping
Important copyright and legal issues you need to be aware of before you license
Suzanne gives you all the nuts and bolts of exactly how to create your own licensing program in a way that no one's done before!
Everything Suzanne has learned about licensing workshops and seminars has been poured into this program. She learned the hard way SO YOU DON'T HAVE TO.

A 40-Page Fill-in-The-Blank Workbook Will Help You Get Your Program on the Road FAST!
To guide you while you're listening to the audio program, Suzanne put together a hands-on "action plan" workbook.

Here is what you'll find in it:

Worksheet #1: Determine Your Niched Offer to Trainers
Worksheet #2: Which Trainers are Your Perfect Audience?
Worksheet #3: Creating a Sexy Title for Your Licensed Training
Worksheet #4: How to Set Up an Ask Campaign ?- And Why You Should
Worksheet #5: Who's Also Selling a Licensed Product in Your Niche?
Worksheet #6: What Form Should Your Licensing Program Take?
Worksheet #7: Eleven Tips to Creating a Compelling, Interesting Workshop
Worksheet #8: Recommended Vendors for Creating Training Programs
Worksheet #9: Designing a Marketing Checklist for Your Trainees
Worksheet #10: A Sample Legal Agreement
Worksheet #11: How to Create a Candidate Assessment Guide
Worksheet #12: Pricing and Payment Models of Current Training Programs
Worksheet #13: How to Sell High End Training Programs on the Web
Worksheet #14: E-Commerce Resources for Selling Your Training Program

There Are Many Reasons Why Facilitators Simply Rave About Suzanne's Own Licensing Program:

"I led my first Joy workshop last month at a large bookstore ?- the event sold out with a waiting list, and I received a wealth of positive feedback and valuable testimonials. I am delivering another one next week!"
-¨CTeresa Quilty

"I recently received my 'Facilitator's Workshop: and from the moment I opened the package I have been beside myself! I love it, LOVE it, love it, and am so thankful and excited about all the information and possibilities you offer."
-- Kate Henry

"The Joy Facilitator's Training exceeded my expectations in the simplicity and very valuable information of how to set these seminars up."
-- David W. Carter

"I'm astonished and delighted at how comprehensive your Facilitator's Workshop is. Well done! It's a wonderful tool."
-- Sue Johnston

"I couldn't buy Suzanne's company so I bought the rights to lead the workshop in French! This is the best on the market. Thanks Suzanne."
-- Laure Cohen

"I found your course thorough and inspiring. The materials were clear and concise. I was very impressed with your business acumen as well as the intention and energy in your work."
-¨C Deb Huenke

"You seem to anticipate every possible question or concern that a person new to giving workshops might have?- I greatly look forward to implementing what I have learned."
-¨C Lauren Miranda

"This course exceeded my wildest expectations! I completed the course feeling that I absolutely CAN go out and lead these workshops! Thank you, Suzanne, for an incredible course!"
-¨C Joyce Bennett

Suzanne Spent 2 Years and $7,500 Trying to Figure Out How to Create a Licensing Program...So YOU Don't Have to!

So how much does this 6-part audio program and the 40-page jam-packed fill-in-the-blank workbook on four CDs cost you?

You're probably thinking this product is going to be painfully expensive -- after all, you're going to increase your income substantially if you license your work, right?

But our mission here is to spread the idea and the possibility of licensing your work, and to reach as many people as possible.

And, although it would cost you over $1,000 dollars to have Suzanne coach you through this process, and do the research on possible licensing models available to you, you can get your hands on this information for just a fraction of the cost.

We're offering it for a very reasonable $179. A price any committed business professional can afford. And a very good deal for 4 hours of recorded, road-tested, solid gold information plus a jam-packed workbook. (We even consulted an attorney to make sure this program is as accurate as possible!)

We have also decided to include a FREE BONUS to make sure you have everything you need to put this into action!

Don't Have a Workshop or Seminar to License? No problem! We'll Include an Audio Training Program that Shows You How to Create One From Scratch - Completely FREE!
To help you create the workshop or a coaching program you can license, I am including a special audio training CD titled "How to Create a Coaching Program that Sells" - absolutely FREE! It'll show to you how to take your expertise and materials and turn it into a packaged program you can actually license!

4 Audio CDs and a 40+ Page Workbook
Just $197

100% Satisfaction Guarantee!
We're committed to providing you with the very best product we can muster up. But sometimes, for whatever reason, you might feel the need to return it. We've got a reassuring 30-day return policy. Send it back to us in good shape within thirty days of receipt, and we'll promptly return your full purchase price.

May you send your work out into the world and receive back rich, rewarding fulfillment.